Conversion Tracking Analytics

The client expressed a desire to track website sign-ups and purchase conversions in order to monitor the number of conversions.

Expertise
Supply Chain Analytics
Expertise
Retail Performance Analytics
Deliverables
Dashboard Integration
Conversion Tracking Analytics
Conversion Tracking Analytics

Conversion Tracking Analytics

Client Location Sweden

Name-Segment Social Media Marketing

Status Delivered

Client Request

The client expressed a desire to track website sign-ups and purchase conversions in order to monitor the number of conversions and conversion rates achieved by their customers.

Our Solution

  1. Created a user-friendly dashboard with previously overlooked key performance indicators (KPIs)
  2. Provided a comprehensive overview of conversions and conversion rates.
  3. The intuitive interface ensured easy data analysis and usability.

Tools

  • Google Analytics 4 (GA 4)
  • Google Looker Studio

Skills

  • Conversion Tracking
  • Data Visualization
  • KPI Formation
  • Dashboarding
  • Campaign Performance Tracking