Portfolio/
conversion-tracking-analytics
Conversion Tracking Analytics
The client expressed a desire to track website sign-ups and purchase conversions in order to monitor the number of conversions.
Section
Marketing & Digital Analytics
Country
Sweden
Client Request
The client expressed a desire to track website sign-ups and purchase conversions in order to monitor the number of conversions and conversion rates achieved by their customers.
Our Solution
- Created a user-friendly dashboard with previously overlooked key performance indicators (KPIs)
- Provided a comprehensive overview of conversions and conversion rates.
- The intuitive interface ensured easy data analysis and usability.
Skills
- Conversion Tracking
- Data Visualization
- KPI Formation
- Dashboarding
- Campaign Performance Tracking
Tools
- Google Analytics 4 (GA 4)
- Google Looker Studio